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simpleclub

simpleclub is one of the fastest growing AI-powered HRTech startups with best-in-class B2B SaaS KPIs.

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Company size

Germany, Munich

Location

2014

Creation date

Company Description

simpleclub is one of the fastest growing AI-powered HRTech startups in Germany with best-in-class B2B SaaS KPIs: 2 million+ users, 3x ARR growth year-over-year, 145% NRR, and an NPS of 84. We’re trusted by industry giants like BMW, Audi, Bosch, Shell, and DHL, alongside 500+ other companies. — THE SIMPLECLUB STORY: We started our entrepreneurial journey when we were in 11th grade. We uploaded learning tutorials on YouTube and quickly amassed 3 million+ subscribers and over 1 billion video views, establishing Germany’s largest educational channels. In 2019, leveraging this traction, we launched a learning platform for students, achieving a €500k profit in the first year (bootstrapped and profitable). This success led to a Seed round with HV Capital. The platform became the go-to for students in DACH, attracting 2 million+ monthly users, which catalyzed a Series A with 10x Founders. Then, a pivotal moment shifted our focus from B2C to B2B and made simpleclub become one of the fastest growing HRTech startups in Germany: Companies across Germany sought our help to address a critical shortage of skilled young talent—a €2.4 billion macroeconomic challenge (Source: Federal Institute for Vocational Education and Training). — THE SOLUTION: With millions of young users and a cutting-edge learning software, simpleclub is uniquely positioned to solve this talent gap. The transition to B2B saw rapid success, scaling to €4 million ARR in just over 20 months, with 500+ clients on board like BMW, Audi, Bosch, Shell, DHL and many more. — THE FUTURE: simpleclub is on track to hit €10 million ARR with around 100 FTEs by 2025, with an existing customer base holding €30 million+ in expansion ARR potential. While the primary focus has been Germany, simpleclub is poised to tap into the fast-growing €8 billion+ market in DACH and the US. Leading US firms like Amazon and Tesla are already engaging through their German branches, paving the way for expansion stateside. — THE SIMPLECLUB SOFTWARE: simpleclub is an HR Software, delivering a personalized and interactive learning experience powered by AI. The software supports companies with features like automated learning plans, comprehensive reports, and custom content uploads. — PROVEN IMPACT: simpleclub partnered with an independent market research institute to validate the software’s efficacy: 90% of users rapidly close learning gaps. 82% of users would be disappointed if they could no longer use simpleclub. 75% of users find companies using simpleclub more attractive. — simpleclub is at the forefront of solving one of the largest economic challenges worldwide by transforming corporate learning and bridging the talent gap.

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