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Food Ingredients Europe is just one week away in Frankfurt, and it promises to be a significant event for both F&B professionals and innovative startups in the food ingredients sector. We spoke with Yannick Verry, Brand Director of Food Ingredients, to preview what makes this event unique and what attendees can expect. What sets Food Ingredients Europe apart from other global food and nutrition innovation events? Fi Europe is unique as Europe’s premier event dedicated exclusively to food ingredients. It is part of a global series with ten Fi events across the world. As the flagship event in Europe, it draws leading industry players and top experts. The event highlights the critical role of the ingredient supply chain—a pivotal stage between raw production and manufacturing—where much of a product’s nutritional value is developed. What emerging trends in food ingredients can attendees look forward to exploring? While many trends reveal themselves on-site, several key themes are expected to shape this year’s event: How do new spaces like the expanded Food Technology area and the Petfood Suppliers Hub address industry demands? How will the new Tasting Bar enhance engagement between exhibitors and attendees? The Tasting Bar brings an interactive experience to Fi Europe. As an ingredient show, it can be hard for attendees to imagine the taste an ingredient can deliver. By sampling finished products that feature these ingredients, buyers get a clearer sense of their flavour and potential applications. Are there any standout projects or breakthrough innovations to watch for? Fi Europe brings innovation from all sides, with both big corporations and smaller companies unveiling groundbreaking concepts. Products launched at the event often reach shelves within 3 to 4 years, positioning Fi Europe as essential for exploring food’s future. What role does Fi Europe play in fostering industry partnerships and opportunities? Fi Europe is a key meeting point for the industry, bringing together manufacturers, suppliers, startups, and organisations to foster collaborations. Key areas like country pavilions and specialised commodity sectors offer targeted networking opportunities. In addition, platforms such as EIT Food Accelerator give startups valuable exposure, helping to strengthen the overall food innovation ecosystem. What’s in store for startups at FI this year ? This year, the Fi Europe Startup Challenge will showcase 20 finalists competing in categories such as plant-based solutions or digital services. The winners will be revealed on Tuesday. The competition offers startups valuable exposure, networking with industry leaders, and the chance to connect with potential partners. It helps them accelerate their growth in the food and beverages sector. For a great overview of the competition check out the 2024 Fi Europe Startup Challenge eMag. Additionally, you can find out who the finalists are this year here. How is Food Ingredients Europe working toward sustainability and environmental responsibility? Fi Europe has taken several steps toward sustainability, including: Environmental Initiatives: Social Initiatives: If you are a startup exhibiting at a Food trade show soon, check out our top tips here to make the most of your experience !