Sesame Summit 2026 – application open

Back2Back @ B2B Rocks

Let’s start with a brief overview of B2B Rocks for those who might not be familiar with your annual event; what’s the story?

B2B Rocks’ is a SaaS centric B2B networking event. During Covid, the event
went purely digital. To celebrate B2B Rocks’ 10th anniversary last year, we
reimagined the entire event; holding it in Montpellier on a country estate. With well-over 2, 000 attendees from 30+ countries it was a smashing success encouraging us to continue building our community and holding events.

The irony is that in an era where digitization dominates almost every aspect of our
lives, from how we work and socialize, there is a real thirst for events and
human interaction.

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B2B Rocks

B2B Rocks has a reputation for focusing on actionable insights and practical knowledge. How does the conference ensure attendees walk away with valuable takeaways they can implement in their own ventures?

B2B Rocks is a platform. We want a world where anybody anywhere can
create a startup. Our raison d’être is to allow the different actors of the B2B
SaaS ecosystem to shine and inspire. If B2B rocks, then the different actors
are the rock stars and why people come to these events.

The event is human sized fomenting interaction between the speakers and
attendees. It is hard to scale personal human interaction.

Finally our platform helps attendees identify interests and interesting people
to optimize the opportunity–never go to an event without a detailed plan.

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B2B Rocks

The event features a diverse lineup of speakers and topics. Can you highlight a few of the key speakers or sessions that attendees should be especially excited about?

All our speakers are passionate and actual thought leaders. They’re
international, have been in leadership positions for years and/or are
co-founders and CEOs.

Given the importance of cloud computing, networking and working remotely
three speakers stand out. Particularly:

  • Xavier Perret, Managing Director Azure Cloud France at Microsoft
    France
  • Lisa Gunnarsson, VP LSS EMEAL at LinkedIn
  • Marcelo Lebre, Co-Founder & COO at Remote
  • See all other speakers here

As for topics a key focal point is sharing growth opportunities based on
successful companies’ and leaders’ experience. We want to inspire our
audience, but also give them actionable insights and practical knowledge as
mentioned before.

A few examples of topics addressed:

  • Revolutionizing SaaS Models with Generative AI  Daniela Burbano, Aive + Itxaso Araque Barriuso, AWS + Anais Monlong, IRIS + Philippe Guillaud, MatchTune
  • Lessons from $1 Billion in SaaS Acquisitions – Valuation and Process
    Insights Thomas Smale, FE International
  • Creating a Culture of Alignment: Operation’s Role in Fostering
    Sales-Marketing Unity Lorna Miller, Scaleway
  • How to Build AI Products that are More Than Just Wrappers ⚡ Aaron
    Goldsmid, Deel
  • Successful Funding Strategies for SaaSes in 2023 Matthieu
    Vaxelaire, Hexa + Adrien Chaltiel, Eldorado + Augustin Sayer, OVNI
    Capital + Chloe Allan, Octopus Ventures

Networking is a crucial aspect of any conference. How does B2B Rocks 2023 facilitate networking opportunities for attendees? Are there any unique networking formats or activities that participants can look forward to?

The B2B Rocks platform allows attendees to target networking opportunities
by interest, subject, job type, type of company (startup, scale up, VC, etc..) and verticals. Networking spaces at Station F specifically designed for these opportunities will also be available.

La French Tech put in place their “Je Choisis French Tech” matching system to put different SaaS and strategic corporate actors together. Finally, there is a closing social event allowing everybody a final opportunity to network in a fun, informal setting.

The startup and Tech events landscape can be quite competitive. What sets B2B Rocks apart from other conferences, and what value does it bring to both startups and established tech companies?

We prefer to believe these events are more complimentary than competitive. B2B Rocks while international with many American and international is
currently centered on France and southern Europe.

Startup culture is “same-same but different.” You cannot attend an event in
Scandinavia and expect to understand what is happening in France and
southern Europe.

Local startups get airtime and see what is happening internationally. Big companies get to spend quality time with the next generation of thought leaders. It is a perfect synergistic opportunity for both parties.

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B2B Rocks 2023 is set to take place in a unique venue. How will Station F complement the conference’s atmosphere and goals?

Internally-recognized Station F is the biggest startup campus in the world. It is also served by an international airport and Paris isn’t half bad as a city. Most importantly the facilities are excellent and varied allowing our speakers
to share there ideas and network with attendees in a setting designed for
those endeavors.

Startup founders, tech enthusiasts, and professionals attend conferences for various reasons. How does B2B Rocks cater to this diverse audience and ensure that each participant finds value in attending?

Mostly by getting out of the way and letting the attendees do their thing–We
live in a digital world. Ironically increasing thirst for authentic human
experiences.

Our job is to facilitate these opportunities and a great experience. We all win
when there is a minimum of disturbances and lots of attendees.

Last year after the show I had the opportunity to speak with founders who told
me they had a great show and added substantially to their networks.

Lastly, for those considering attending B2B Rocks 2023, what would be your key message to convey why this conference is a must-attend event on their calendars?

Saas and entrepreneurial culture continue to grow. Expanding from the
Silicon Valley to the four corners of the globe in just a few short decades. The
ecosystems continues to expand, enrich & diversify.

More specifically:

  • The French and southern Europe tech scene continues to boom
    supported by education and startup friendly ecosystems.
  • Investment in French startups bucked the downward trend in 2022
    and lead Europe.
  • Many companies from the French Tech two categories French tech
    next 40 and French Tech 120 will be there not to mention
    representatives from startups from Spain, Italy, Germany, and Austria
    to name just a few

Last year we had people from over 25 countries. If you are looking for investment opportunities or next-gen growth strategies then come be a part of B2B Rocks.


But wait, there’s more! Here’s our special code to get 20% off your pass to B2B Rocks 2023 so you can join us at Station F in Paris on September 19th PBKMF5Y

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Fundraising 8 hours ago

The European construction technology sector is experiencing a digital transformation wave, with artificial intelligence emerging as the key differentiator for next-generation planning solutions. As regulatory frameworks across the EU increasingly demand faster, more accurate project approvals, startups are capitalising on this market shift to build AI-powered alternatives to traditional manual processes. Freeda, a construction AI platform, has closed a €3.4 million funding round led by Frst to transform how construction plan reviews are conducted across European markets. The round positions the startup to scale its artificial intelligence capabilities whilst addressing the fragmented regulatory landscape that characterises European construction approval processes. The funding comes as European construction firms face mounting pressure to accelerate project timelines whilst maintaining compliance with increasingly complex building regulations. Freeda’s AI-driven approach promises to reduce plan review cycles from weeks to days, addressing a critical bottleneck that affects billions in construction projects across the continent. AI construction planning attracts strategic European investment Frst’s decision to lead this round reflects broader investor confidence in construction technology solutions tailored for European markets. The venture capital firm, known for backing B2B software companies addressing regulatory complexity, sees Freeda’s approach as particularly well-suited to the European construction landscape, where multiple jurisdictions and building codes create natural barriers to entry for non-European competitors. “Construction plan reviews represent a massive inefficiency in European building processes,” noted a spokesperson from Frst. “Freeda’s AI platform addresses this by understanding the nuances of different European regulatory frameworks whilst maintaining the precision required for compliance.” The round’s composition highlights the growing interest from European VCs in vertical AI applications. Unlike broad horizontal AI plays, Freeda’s focus on construction-specific workflows allows for deeper integration with existing European construction management systems and regulatory databases. This strategic positioning differentiates Freeda from US-based construction tech solutions, which often struggle to adapt to the fragmented regulatory environment across EU member states. The startup’s European-first approach enables faster implementation across multiple jurisdictions simultaneously. European construction market presents unique AI opportunities Freeda’s product addresses specific challenges within European construction workflows, where manual plan reviews create significant project delays. The platform’s AI algorithms are trained on European building codes and regulatory requirements, enabling automatic compliance checking across multiple jurisdictions. The startup plans to deploy the funding primarily for product development and market expansion across key European construction markets, including Germany, France, and the Netherlands. This geographic focus aligns with EU digital transformation initiatives supporting construction industry modernisation. Current market conditions favour Freeda’s growth trajectory. European construction projects worth over €1.3 trillion annually face delays due to manual approval processes, creating substantial demand for AI-powered alternatives. The startup’s early traction demonstrates market readiness for automated plan review solutions. “We’re solving a problem that costs the European construction industry billions annually in delays and inefficiencies,” explained Freeda’s leadership team. “Our AI platform reduces review times whilst improving accuracy, delivering value that resonates immediately with construction professionals.” The company’s approach leverages machine learning to identify potential compliance issues early in the design process, preventing costly revisions during later project phases. This proactive methodology appeals particularly to large European construction firms managing multiple concurrent projects across different regulatory environments. Freeda’s €3.4 million raise signals growing investor appetite for AI applications addressing sector-specific inefficiencies within European markets. As construction digitalisation accelerates, startups combining deep regulatory knowledge with advanced AI capabilities are positioning themselves as essential infrastructure for the industry’s future.

Fundraising 15 hours ago

With artificial intelligence reshaping education across Europe, a concerning trend has emerged: 73% of students struggle with fundamental writing skills. This alarming statistic underscores a growing disconnect between digital-native learners and traditional writing instruction methods. Against this backdrop, Oslo-based edtech startup WeWillWrite has secured €2 million in funding to revolutionise how students engage with writing. The investment round was led by Skyfall Ventures, a Nordic-focused venture capital firm known for backing transformative education technology companies. This funding represents a significant vote of confidence in WeWillWrite’s mission to make writing engaging and accessible for the digital generation. Nordic EdTech Investment Reflects Growing Market Opportunity Skyfall Ventures’ investment in WeWillWrite aligns with the fund’s thesis of backing companies that address fundamental educational challenges through innovative technology. The Nordic region has become a hotbed for edtech innovation, with governments actively promoting digital learning initiatives and substantial public investment in educational infrastructure. “We’re seeing a critical gap in how students connect with writing in the digital age,” explains the lead investor from Skyfall Ventures. “WeWillWrite’s approach of gamifying the writing process while maintaining academic rigour addresses this challenge head-on. Their traction in Norwegian schools demonstrates the scalability potential across European markets.” The investment comes at a time when European educational institutions are grappling with post-pandemic learning gaps. Research indicates that remote learning periods disproportionately affected writing skills development, creating an urgent need for innovative solutions that can engage students both in classroom and digital environments. Platform Addresses Critical Skills Gap Across European Education WeWillWrite’s platform transforms traditional writing instruction through interactive storytelling and gamified exercises designed specifically for digital-native learners. The Norwegian startup has developed a comprehensive solution that adapts to individual learning styles while maintaining the structured approach educators require. Founded in 2022, the company has already gained traction in the Norwegian education market, partnering with over 50 schools across the country. Their platform integrates seamlessly with existing learning management systems, a crucial factor for European institutions managing complex regulatory requirements around student data protection under GDPR. “Traditional writing instruction hasn’t evolved to meet students where they are today,” notes WeWillWrite’s CEO. “Our platform bridges this gap by making writing as engaging as the games and apps students interact with daily, while ensuring they develop the critical thinking and communication skills essential for their future success.” The €2 million funding will accelerate WeWillWrite’s expansion across Nordic markets, with plans to enter Denmark and Sweden by early 2025. The company also aims to develop multilingual capabilities, recognising the diverse linguistic landscape of European education markets. This investment signals growing investor confidence in European edtech solutions that address fundamental skills gaps rather than merely digitising existing processes. As educational institutions continue adapting to hybrid learning models, platforms like WeWillWrite that combine engagement with academic rigour are positioning themselves as essential tools for the next generation of learners.

Fundraising 16 hours ago

As Europe’s battery gigafactory construction accelerates amid stringent compliance demands, the challenge of capturing and reusing critical metals has become paramount. Swedish cleantech startup DREV has secured €2.8 million in seed funding to address this precise challenge, developing technology that recovers valuable metals from industrial black dust waste. The round was led by Butterfly Ventures alongside Almi Invest GreenTech, positioning DREV to capitalise on Europe’s push for sustainable battery production. With the EU’s Critical Raw Materials Act demanding greater resource efficiency, DREV’s timing reflects broader European policy tailwinds. Seed funding advances metal recovery technology Butterfly Ventures’ investment thesis centres on circular economy solutions that address resource scarcity. “DREV’s approach to metal recovery from industrial waste aligns perfectly with Europe’s strategic autonomy goals,” explains a portfolio partner at Butterfly Ventures. “Their technology transforms what was previously waste into valuable raw materials, reducing dependency on primary mining.” Almi Invest GreenTech’s participation signals strong Nordic backing for the venture. The Swedish government fund has increasingly focused on cleantech innovations that support the country’s ambitious climate targets. This investor combination provides DREV with both venture expertise and public sector validation. The €2.8 million will primarily fund technology development and pilot programmes with European battery manufacturers. DREV plans to establish processing facilities near major gigafactory sites across Sweden, Poland, and Hungary. Addressing Europe’s critical metals challenge DREV’s proprietary technology extracts lithium, cobalt, and nickel from black dust generated during battery production processes. Traditional disposal methods often see these materials incinerated or sent to landfill, representing significant economic and environmental waste. “European gigafactories produce substantial quantities of metal-rich dust that current recycling infrastructure cannot handle efficiently,” notes DREV’s CEO. “Our process recovers up to 95% of critical metals, creating a closed-loop system that reduces both waste and import dependencies.” The Swedish company faces competition from established recycling giants like Northvolt and newer entrants such as Finland’s Fortum. However, DREV’s focus specifically on dust recovery creates a distinct market niche. Recent analysis suggests the European battery recycling market could reach €7.8 billion by 2030. DREV plans to deploy its technology across five pilot sites by 2026, targeting partnerships with major European battery manufacturers including LG Energy Solution’s Polish operations and Sweden’s Northvolt facilities. This funding round demonstrates venture capital’s growing appetite for cleantech solutions that address specific regulatory challenges. As European gigafactory construction intensifies, metal recovery technologies like DREV’s may become essential infrastructure rather than optional add-ons.

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