Lisa Shufro


Internationally renowned event curator and champion of nerds everywhere, Lisa Shufro sits down to discuss her time working with Tony Hsieh, the common thread that runs throughout big thinkers, Japanese chicken sorters, what a community is and how to keep them alive in the midst of a global pandemic.

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Topics Discussed:

  • Holacracy. Hola cracy? Are you calling me a Holon?
  • The cinematic version of my life.
  • Lisa’s growing marijuana.
  • Roscoe P. Coltrane
  • Tony Hsieh
  • Is there a common thread that runs throughout Big Thinkers?
  • Richard Branson. Lights on/Lights off.
  • The best LSD trip I’ve ever had.
  • How do you go from Sheldon Cooper to Dan Taylor?
  • Jargon Stripper!
  • “I can’t pretend a stranger is a long awaited friend” – Neil Peart/Rush
  • The earth isn’t flat? But Santa Clause is real.
  • The phases of success.
  • The court of support
  • How does Lisa find the gold? (And I want to go to the horsetrack with her).
  • Neuroplasticity
  • Perfecting my golf swing.
  • Sorting female and male chickens in Japan. Eggs vs. Chicken Nuggets.
  • The lightning round!
  • Sioux City, Iowa. SUX.

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  • The difference between an event organiser and an event curator.
  • Lisa’s three favorate events ever.
  • TED used to be TEDMED.
  • David Blaine. He didn’t make the plane disappear.
  • J.S. Bach, Lava Fields, and an SUV.
  • The House Ball Community.
  • Lisa’s proudest production.
  • The return of Fuckchop!
  • Richard Simmons.

THE key to curating an incredible event.

  • It’s always about who the community is.
  • What is a community?
  • The rituals have to change.
  • “Your talk begins the instant the audience can see you.”
  • Bla bla bla bla bla was taped before a live studio audience.
  • Taking a magazine, converting it to a PDF and sticking it online.
  • “There needs to be a reason why you want to watch it live.”
  • Clubhouse and Podcast at the same time.
  • Earballs.
  • In 2021, there will be a glut of events.
  • I’m under NDA’s.
  • The name of Lisa’s boat
  • Hugs

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Where to Find Us:

Find Lisa at:






Pretty Much everywhere at @lshufro

Find Dan at:


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