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Reading List for Entrepreneurs W49 – Selected

This week starts with a burning question for technologists:

When will the Internet deliver its positive promise?

We’re also checking in on why is Zoomitis so strong; is it the content? The vehicle? Or perhaps virtual events have just gotten off on the wrong foot and are in need of a rebrand?

There’s also a bunch of positive news for investors willing to provide good returns to their LPs.

Quick Tips:

  • look into the last NBA draft
  • GenZ or
  • The live streaming market in China.

Have you ever heard of cliodynamics? For some historians, it would be possible to extract laws from the past that will determine the future.

When you see that 3 vaccines were designed in less than year, I’m doubtful that history really repeats itself… but, there will also be self-help books. Which I personally hate.

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The only self help book I’ve ever enjoyed.

Welcome to this week’s zoom into my brain.


Book

Sad by Design On Platform Nihilism by Geert Lovink

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Sad by Design On Platform Nihilism by Geert Lovink

“We live in a time of engineered intimacy, toxic memes and online addiction. Can we ever break free?”

Zoomitis

Before the pandemic, tech companies treated space as an annoying set of limitations to be overcome by apps.

Home Screens — Real Life
Quarantine is the future big tech wanted us to want. How long before we want out?
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Users experience Zoom more as a stultified form of virtual reality than an augmented one, because it now feels like there’s little off-screen reality available to augment

A Primer on China’s Live Streaming Market

And this is from 2018, NOT factoring in what’s been happening during the pandemic.

A Primer on China’s Live Streaming Market
I worked at Twitch and helped build Periscope and Facebook Live. So take it from me — when it comes to live streaming, China is at another level. More than 300 million people watch 3.5 million streamers in the world’s most populous country. Here‘s a primer on the Chinese market:
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When it comes to live streaming, China is at another level. More than 300 million people watch 3.5 million streamers in the world’s most populous country. Here’s A primer on the Chinese market:

  1. Streamer: Young, beautiful, and IRL
  2. Diaosi: Looking for a cure to loneliness
  3. Tuhao: Virtual diamond rings and birthday cakes
  4. Agency: A streaming star factory
  5. Platform: From hundreds of apps to a few leaders
  6. Government: Cracking down on risque content

Strategy

Why constraints are a good thing in venture & business

“a shortage of resources, or a specific pain or trauma, or any set of conditions which are “less than ideal” can lay the groundwork for creative expression.”

Why data matters
Scaling a startup is basically scaling documentation of processes and workflows. It’s all about data

Taking a data-at-your-fingertips approach is low stakes. It’s more about standardization and removing friction than it is about reinventing any wheels.

Data at your fingertips
Why you should think about your data so that… you don’t have to think about your data.
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Gen Z

Gen Z Trends Report

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Zebra IQ 2020 Gen Z Trends Report
This report is the most comprehensive deep-dive on Gen Z highlighting cultural trends and shifts, featuring a year’s worth of proprietary research.
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Skip The Gateway: smrs.link/tE4OWW

  • Link: smrs.link/tE4OWW
  • Author: Zebra IQ

Marketing

Building community in B2B

Nearly 80% of founders reported building a community of users as important to their business, with 28% describing it as their moat and critical to their success.

The Rise of Communities — Building Communities in B2B
In early September this year, 500+ shipping professionals met online at the Digital Container Summit organized by our portfolio company Container xChange, a marketplace for shipping containers. Over…
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Virtual events are the future: they just need a rebrand

One-sided and passive webinars are quickly falling out of favour. The most successful up-and-coming platforms supersede traditional video tools by focusing on engagement and user interaction through features like video one-on-ones, breakout rooms, pools, roundtables, and more.

‘Virtual Events Are Here To Stay’: they just need a rebrand
As a marketer, I have been organising events for a couple of years now. When we decided to hold Northzone’s Annual General Meeting online this September, I felt quite nervous that the virtual format…
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Software

5 reasons to build an Open Source company in Europe now

  1. Proven monetization models
  2. Proven IPO and M&A market appetite
  3. Proliferation of OS use
  4. Proliferation of collaboration tools
  5. Experienced, distributed and global talent

Atomico’s take on Open Source: 5 reasons to build an OS company in Europe now
Open-source had not traditionally attracted a lot of attention from VCs because there were very few successful cases of product-first, revenue-generating Open-Source (OS) companies. This changed…
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Venture Capital

Interview with an LP: Building (And Evolving) A Generational Fund Returns Platform

More than half of all underlying portfolio company investments lose money. Our data shows that even the very best funds lose money on north of 40% of deals.

What separates great funds from the crowd is less the ability to avoid losses, and much more to find a company, or companies, that return 10x cost or more.

Interview with an LP: Building (And Evolving) A Generational Fund Returns Platform
Getting the fund-of-funds perspective from VenCap International
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Learning from The NBA to scout startups

At its core, any efficiency metric is an expression of performance vs. a constraint. In basketball, this could be points per possession; in software GTM teams, it’s often LTV/CAC. Performance metrics express a desired outcome (such as points or customer lifetime value) divided by the opportunity cost (possessions or dollars invested).

Using NBA Metrics to Scout Superstar Startups

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History

The Next Decade Could Be Even Worse

They say history is bound to repeat itself and while I’m quite skeptical regarding any absolute laws in social sciences, it’s great to discover how some scientists are studying this approach. Turchin founded a journal, Cliodynamics, dedicated to “the search for general principles explaining the functioning and dynamics of historical societies.”

The Next Decade Could Be Even Worse
A historian believes he has discovered iron laws that predict the rise and fall of societies. He has bad news.
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Literature

The past and present of self-help literature.

I hate self-help books.

The Radical Origins of Self-Help Literature
How did the genre of self-help go from one focused on collective empowerment to one serving the class hierarchy as it stands?
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Tools

Otto – Keeps you productive while working

“Squirrel!” Killer.

Otto — Be mindful while working✨
A Pomodoro timer and website blocker to help you stay mindful and be more productive.
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Aerial

If you love that gorgeous screensaver on your appleTV, here’s a neat port bringing it over to your laptop.

Bonus: You can import/use your own video files. Dan’s currently got his set to a fireplace. How very festive.

Aerial – A free and open-source Mac Screen Saver
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you might also like

Fundraising 29 minutes ago

Europe’s satellite manufacturing deficit has become increasingly stark as geopolitical tensions expose critical infrastructure vulnerabilities. While American and Chinese players dominate orbital capacity, European nations scramble to secure sovereign satellite capabilities. Enter Reflex Aerospace, the German startup that just secured €50 million in Series A funding to address what industry leaders call Europe’s “Achilles heel” in space technology. The substantial funding round, led by Human Element alongside existing investors, positions Reflex Aerospace to accelerate production of its modular satellite platforms. This investment represents one of the largest Series A rounds in European space technology this year, reflecting growing urgency around continental space sovereignty. Space Tech Series A Funding Attracts Strategic European Investment Human Element’s decision to lead this €50 million round aligns with broader European venture trends towards dual-use technologies. The investor brings deep expertise in aerospace and defence sectors, understanding both commercial applications and strategic defence implications. Unlike purely commercial space investors, Human Element recognises how satellite capabilities directly impact European geopolitical positioning. “Reflex Aerospace represents exactly the kind of strategic infrastructure Europe needs,” explains Human Element’s managing partner. “Their modular approach to satellite manufacturing could fundamentally change how quickly Europe can deploy orbital assets.” The investment thesis centres on Reflex’s ability to standardise satellite production while maintaining customisation capabilities for specific missions. The funding round’s timing coincides with increased European Space Agency budgets and national space programmes across the continent. France, Germany, and the UK have all announced significant increases in space technology investments, creating favourable market conditions for companies like Reflex Aerospace. Modular Satellite Technology Addresses European Manufacturing Gap Reflex Aerospace’s core innovation lies in standardised satellite components that can be rapidly assembled for different mission profiles. This approach directly addresses Europe’s traditional weakness in satellite manufacturing speed and cost efficiency. While European satellites often exceed technical specifications, they typically require significantly longer development timelines compared to American counterparts. The company’s modular platform enables satellite deployment within months rather than years, crucial for both commercial clients and government contracts. Recent geopolitical events have highlighted how quickly satellite constellations can become strategic assets, making rapid deployment capabilities increasingly valuable. “European space capabilities have lagged not due to technical expertise, but manufacturing agility,” notes Reflex Aerospace’s CEO. “Our platform changes that equation entirely.” The €50 million will primarily fund automated manufacturing facilities and expand the engineering team across Berlin and Munich operations. The competitive landscape includes established players like Airbus Defence and Space, but Reflex’s startup agility combined with serious funding creates a formidable proposition. Recent European space policy initiatives increasingly favour innovative domestic suppliers over traditional aerospace giants, potentially opening significant government contract opportunities. This funding milestone signals Europe’s determination to close its satellite gap through strategic investments in agile manufacturers. Reflex Aerospace’s success could inspire similar ventures across the continent, gradually building the industrial base Europe needs for space sovereignty.

Fundraising 2 hours ago

Europe’s ageing population crisis is creating unprecedented opportunities for eldercare innovation, with Spanish startup Qida leading the charge. The Barcelona-based platform has secured €37 million in Spain’s largest eldercare funding round, positioning itself to serve 100,000 seniors by 2027 as European families increasingly seek digital solutions for elder care. This substantial funding round reflects growing investor confidence in eldercare technology across Europe, where demographic shifts are creating a €100 billion market opportunity. Qida’s success demonstrates that European startups can command significant valuations in sectors traditionally dominated by offline services. Eldercare funding round attracts European growth capital Quadrille Capital led this significant Series B round, marking their continued investment in European healthtech companies addressing demographic challenges. The Madrid-based growth equity firm’s thesis centres on backing technology platforms that can scale across fragmented European markets, particularly in healthcare and eldercare sectors. “Eldercare represents one of Europe’s most pressing challenges, with over 90 million seniors requiring various levels of support,” explains a Quadrille Capital partner. “Qida’s platform-based approach allows families to access professional care services with the transparency and reliability that traditional eldercare lacks.” The investor mix reflects the pan-European nature of the eldercare opportunity, with participation from established European venture funds recognising the cross-border scalability potential. This funding structure positions Qida advantageously for expansion beyond Spain into markets like France, Italy, and Germany, where similar demographic pressures exist. Spanish eldercare platform targets European expansion Qida operates as a comprehensive eldercare marketplace, connecting families with vetted caregivers, healthcare professionals, and support services. Their platform addresses critical pain points in European eldercare: fragmented services, lack of transparency, and limited family oversight of care quality. The funding will accelerate Qida’s geographic expansion across Spain and into new European markets, where regulatory frameworks increasingly favour digital health platforms. Spain’s recent eldercare legislation provides favourable conditions for tech-enabled care services, creating a template for expansion into other EU markets with similar regulatory approaches. “Our vision extends beyond Spain to serve European families facing eldercare decisions,” states Qida’s CEO. “This funding enables us to build the infrastructure needed for cross-border eldercare services, addressing labour mobility and quality standards across the EU.” With over 15,000 seniors already using their platform, Qida has demonstrated strong unit economics and retention rates that justify their aggressive growth targets. The company’s technology stack includes AI-powered care matching, real-time family updates, and integrated payment systems designed for the European regulatory environment. This funding round signals eldercare’s emergence as a major European tech vertical, with implications for healthcare systems, labour markets, and family services across the continent. As European governments grapple with eldercare capacity constraints, platforms like Qida offer scalable solutions that complement traditional care infrastructures.

Fundraising 3 hours ago

Fashion’s £230 billion fit problem has found a new challenger in the European startup ecosystem. As online apparel returns continue to plague retailers—with sizing issues accounting for up to 40% of returns—technology solutions are becoming critical for sector survival. London-based Fit Collective has secured €3.5M in pre-seed funding from AlbionVC to tackle this massive market inefficiency with AI-powered sizing solutions. The funding round signals growing investor confidence in fashion tech solutions that address fundamental industry challenges rather than superficial consumer features. For European retailers facing compressed margins and sustainability pressures, accurate sizing technology represents both cost savings and environmental benefits. Fashion tech funding attracts European venture capital AlbionVC’s investment reflects a broader thesis around B2B solutions for traditional industries undergoing digital transformation. The London-based venture capital firm has increasingly focused on startups that solve operational challenges for established sectors, viewing fashion retail’s sizing crisis as a compelling market opportunity. “Fashion retailers lose billions annually to returns driven by poor fit, creating both financial and environmental waste,” said a spokesperson from AlbionVC. “Fit Collective’s approach to solving this through data-driven sizing recommendations represents exactly the kind of practical innovation European fashion needs.” The pre-seed round positioning suggests AlbionVC sees significant runway for the company to establish market presence before requiring larger institutional funding. European fashion tech has seen limited venture activity compared to consumer-facing startups, making this investment notable for sector development. Addressing fashion’s sizing crisis through technology Fit Collective’s platform leverages artificial intelligence to provide accurate sizing recommendations for online fashion retailers. The solution integrates with existing e-commerce platforms to analyse customer data, garment measurements, and fit preferences, reducing return rates while improving customer satisfaction. The startup’s approach addresses a uniquely European challenge: the fragmented nature of sizing standards across different countries and brands. Unlike the US market with more standardised sizing, European fashion retailers must navigate varying national preferences and body type distributions across markets. “Our goal is to eliminate the guesswork from online fashion purchases,” explained Fit Collective’s founding team. “By providing retailers with tools to offer accurate sizing guidance, we’re addressing both the business case for reduced returns and the sustainability imperative of the fashion industry.” The funding will enable product development focused on European market expansion and integration with major e-commerce platforms. Additionally, the company plans to build partnerships with fashion brands seeking to improve their online conversion rates and reduce return-related costs. This investment positions Fit Collective within a growing ecosystem of European startups applying artificial intelligence to traditional retail challenges. As fashion brands increasingly prioritise sustainability and operational efficiency, sizing technology represents a convergence of commercial and environmental benefits that resonates with both investors and consumers.

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