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Dan’s List

While Ben was away in Spain last week, I knew “the list” would fall into my lap, and I turned my attention to what my attention was turned to. What I found was that much of it wasn’t really “business” focused at all.

At least not directly.

Which made me think that I was failing. At least at the “business” part.

And while this may be true by some measurements, I came to realize that my “business” is the business of creation. Of storytelling. Of drawing from a wide range of resources so that I CAN and AM armed with a wide range of knowledge.

Whether that’s to carry on an intelligent conversation, craft an intro to a newsletter, or simply know my fucking history, it all adds up.

With a clear and present danger of ignorance on full display last week, the Persona Universale is, and should be, the most sought after “business” skill of them all.

And that, has made all the difference.


Book

From basement project to most sought after cycle in the world in less than a decade. This inspiring chronicle of Cervélo outlines the cultivation of the unique culture of the brand, as well as the daring and innovative engineering that’s set them apart from their competitors.

Cervélo history book – Vroomen and White story – Cervélo Cycles
A book about two entrepreneurs, Gerard Vroomen and Phil White, who took their company, Cervélo Cycles, from a school basement project to their bikes winning in the Tour de France, the Olympics and Ironman. TO MAKE RIDERS FASTER is a 256-page hardcover book with the story woven through the words, pic…
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Entrepreneurship

Robin called it last week.

Uber and Airbnb were created in the wake of the 2008 financial crisis. Do with that what you will.

Why Right Now Is the Best Time Ever to Start a Business
Macro-economic uncertainty is creating opportunities entrepreneurs have not seen in decades. Seize this extraordinary moment.
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Branding

Life. A bit less fucking seriously.

Prediction: Nicolas Cage is poised for a John Travolta-circa-Pulp Fiction renaissance.

Because sometimes taking your brand LESS seriously can be the path to success.

History of Swear Words | Netflix Official Site
Nicolas Cage hosts this proudly profane, funny and engagingly educational series about the history and impact of the most notorious English swear words.
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Advertising

Saving the world with Snoop and the story behind it.

It’s a proven fact, humor works. And saving the planet is no laughing matter.

Behind the Idea: Snoop Dogg saves the planet – With SodaStream Global CMO Karin Schifter
So here we are: Christmas is over, the new year is all ahead of us, and the road is still long to make another positive year for sustainability – but we might be on the right track. 2020 was an interesting year for the planet in many ways, and brands…
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Content

Plan it or lose it

If you’re still scrambling for content on a weekly basis … clicky clicky.

11 Social Media Calendars, Tools, & Templates to Plan Your Content
If you have campaigns across many channels, organizing can be hard, but these social media calendars and other tools can improve your process.
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Comms

All your data are belong to us

Later on Thursday, Facebook issued a statement saying that there would be no changes in the “European region” – which covers the EU, EEA, and post-Brexit UK.

And if you believe that one, there’s this company called Cambridge Analytica I’d like to introduce you to.

Signal. #justsayin’

WhatsApp and Facebook to share users’ data outside Europe and UK
Users in Europe and the UK must accept new terms to use the service, but will not see data rule changes.
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Twitter

Sit the fuck down and shut up.

Well, we saw what it finally takes to get the fat man banned forever. Encouraging a violent insurrection by domestic terrorists. Great.

Here, Corey sums up EVERYTHING that I’ve been thinking for the past 4 years.


Music

It’s about time

“A record label markets music and distributes royalties for the artists that it’s signed based on records sold, downloaded and streamed. But unless the company also a publisher it won’t provide a full service for songwriters.”

London’s own Henry Marsden wants to change that.

On Song—How Technology Can Help Composers To Get Their Just Deserts
British MPs have been investigating streaming payments but there are other ways that musicians can enhance their earnings. Trevor Clawson talks to two entrepreneurs who see data as the key to higher royalty payments
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Podcast

It’s a podcast. About a startup podcast media company.

That was eventually acquired by Spotify. To the tune of $230M. … un huh.

Listen and learn.

StartUp | Gimlet
A show about what it’s really like to start a business
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Hat tip: Nick Stevens. This man knows his shit.


Art

“Your art is only as good as who says it’s good.” – Dan Taylor

Masterpiece? Child’s doodle? Art is in the eye of the beholder. And when the beholders are art critics … well …


Tool

Cut it out

Do you know YOUR carbon footprint? I didn’t either. It’s 2021. Time to get with the program.

WWF Footprint Calculator
The planet is in crisis – from climate change to the pollution in our oceans and devastation of our forests. It’s up to all of us to fix it. Take your first step with our environmental footprint calculator.
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Composites are everywhere around us: they’re used to make everything from spacecraft and racing cars to swimming pools, bath tubs and countertops. Still, most people don’t know what “composite materials” mean — the materials industry isn’t really the best fit for consumer-focused marketing after all.  But the potential of composites to increase efficiencies in industry is putting the highlight on its potential to improve sustainability. That, in turn, is attracting corporates and investors to the space. That trend of innovation was quite apparent at the 60th edition of JEC World in Paris, which showcased the latest and greatest in the composite materials industry this week.  The event saw a range of products being launched, awards given, a startup competition, conferences, networking events for investors and the industry, live demos, and much more.  The 2025 edition of the trade show also saw its first Investor Day, co-organized by Sesamers, which had top venture capital investors from across the world meeting founders, networking and evaluating interesting startups. Meet the JEC Startup Booster 2025 winners Speaking of startups, this year’s JEC Startup Booster competition had 20 uniquely interesting finalists that Sesamers (acting as JEC’s sourcing partner) helped shortlist from over 200 entrepreneurs, startups, and university spin-offs to highlight the most intriguing new companies in the space.  Over the years the competition has become a true springboard for participants, thanks in no small part to the support of industrial sponsors: the 2025 edition is supported by Airbus, ProxximaTM (An ExxonMobil Product) and Owens Corning as its main innovation partners, and Mercedes-Benz and Swancor as innovation partners. These companies were also represented in the jury that judged the finalists in the competition. Even being a finalist in Startup Booster can open doors for a startup: for example, former finalist UBQ Materials is now working with Mercedes Benz. Of course, getting an award is even better — the prize package is worth €25,000, including a cash prize and a fully equipped booth at JEC World 2026. This year there were three awards — two corresponding to the main categories, and one focused on sustainability. Product & Materials Award: Tree Composites Tree Composites is trying to improve offshore wind turbine foundations with its wrapped composite joint, which helps make structural connections that drastically reduce steel usage.  The company says it offers 60% savings in materials as well as increased durability, and is one of the more unique names helping in the transition to more efficient and sustainable offshore energy projects. “Winning this award validates our technology and accelerates our ability to scale,” shared Lead Manufacturing Engineer at Tree Composites, Berend van Leengoed. Process, Manufacturing & Equipment Award: Perseus Materials Perseus Materials is tackling one of construction’s biggest challenges — reducing labor costs and replacing steel with fiber-reinforced polymer composites (FRPs). Its on-site manufacturing process is designed to make large, load-bearing FRPs more accessible and cost-effective, instead offering lightweight, high-strength alternatives. “Being recognized by the JEC jury — composed of industry leaders — proves that our approach has the potential to truly disrupt how structures are built,” said Perseus Materials’ CEO, Dan Lee. Sustainability Award: Strong by Form Strong by Form has developed Woodflow, a timber composite that delivers a lightweight, high-performance alternative to traditional materials like concrete and steel, reducing carbon footprints in critical industries. “This award is not just a win for us — it’s a signal that the industry is ready for a fundamental shift toward bio-based, sustainable solutions,” the startup’s founders said. JEC World 2025: A Convergence of Startups & Investors While Startup Booster put the spotlight on the innovation in materials, JEC Investor Day turned out to be a good experiment for facilitating funding and strategic partnerships. Investors from leading funds and corporates’ investment arms gathered to see where composites are heading next, meet founders, and network. Composites are evolving at an incredible pace, but the most exciting impact will come from startups and large enterprises and manufacturers working together. That connection is being facilitated by corporates’ venture capital arms. Several investors in attendance were representatives of corporations.  Syensqo Ventures’ managing partner Matt Jones told Sesamers ahead of the trade show, that his firm was particularly interested in how composites can help make lighter, more manufacturable, cost-effective parts for several use cases. “Everything that flies or rolls needs to be higher performance; whether you’re switching to sustainable aviation fuels or electric vehicles, they all need to be lighter. They all need to have higher performance. Composites are going to be a big part of that future,” he said when we spoke to him at JEC.  The road ahead All trade shows bring people together, but few succeed in truly uniting diverse stakeholders under one roof. JEC World 2025 did showcase the best in composites, but it also accomplished something that many industry events struggle with: facilitating meaningful connections between investors and startups to bring composites innovation to the market.  This suggests that the inaugural JEC Investor Day was just the beginning, and you can be sure we’ll bring you the highlights again. Until next time.

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