Sesame Summit 2026 – application open

The Rise and Rise of ChatGPT

ChatGPT, the language model based on the GPT-3.5 architecture and trained by OpenAI, has been making waves in the world of natural language processing (NLP). Its ability to generate contextually relevant responses with unparalleled accuracy has made it one of the most advanced AI models for NLP. But what makes ChatGPT so successful, and why is it poised to shape the future of NLP?

One of the primary reasons for ChatGPT’s success is its state-of-the-art architecture. The GPT-3.5 architecture on which it is based is one of the most advanced models for NLP, leveraging over 175 billion parameters. These parameters provide a vast knowledge base that allows ChatGPT to understand language with unparalleled accuracy and generate responses that are contextually relevant. This architecture allows ChatGPT to learn and adapt to different contexts, making it a valuable tool for a variety of applications.

The success of ChatGPT can also be attributed to its training data. The model is trained on an extensive dataset of human-written text, covering a wide range of topics and styles. This training data has allowed ChatGPT to develop a deep understanding of language, enabling it to generate responses that are not only contextually relevant but also convey the intended meaning accurately. As a result, ChatGPT has become an incredibly powerful tool for businesses and researchers who need advanced NLP capabilities.

Moreover, ChatGPT’s ability to learn and adapt has also contributed to its success. The model is designed to continuously learn from the interactions it has with users and improve its responses over time. This means that the more it is used, the better it becomes at understanding and generating natural language responses. This adaptability makes ChatGPT a valuable tool for businesses and researchers who need to stay up-to-date with the latest developments in NLP.

GPT 4 Computer artificial intelligence board circuit image.
Photo by D koi / Unsplash

Another key advantage of ChatGPT is its versatility. It can be used for a wide range of applications, from customer service chatbots to language translation and even creative writing. Its versatility makes it a valuable tool for businesses, researchers, and individuals looking for advanced NLP capabilities. This versatility has made it possible for ChatGPT to become a go-to tool for a variety of applications, enabling businesses to leverage its advanced capabilities in new and innovative ways.

ChatGPT’s success has also been fueled by its accessibility. Unlike earlier language models that required significant computational resources, ChatGPT can be accessed through simple APIs, making it easier for developers to integrate into their applications. This accessibility has also enabled researchers and enthusiasts to experiment with the model and develop new applications and use cases. As a result, ChatGPT has become a powerful tool for innovation in the field of NLP.

Looking to the future, ChatGPT is poised to shape the way we interact with machines and communicate with each other. Its advanced capabilities for understanding and generating natural language make it an essential tool for businesses and researchers alike. With its continued development and advancement, ChatGPT is set to transform the way we use and interact with NLP technology.

The success of ChatGPT can be attributed to a combination of factors, including its state-of-the-art architecture, extensive training data, adaptability, versatility, accessibility, and advanced NLP capabilities. As the future of NLP continues to evolve, ChatGPT is poised to lead the way, providing businesses, researchers, and individuals with the advanced tools they need to communicate and interact with each other and machines. With its powerful capabilities and potential for innovation, ChatGPT is truly the future of NLP.

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Events 2 days ago

Last week, I spent three days at Bits and Pretzels in Munich — a startup-focused event with a distinctly Bavarian flavor. Think Oktoberfest meets startup conference, complete with dirndls, lederhosen, and more beer than you might expect. As someone building an AI-powered event platform, I went in with a specific mission: Observe how startups actually market themselves at events. Here’s what I discovered: GoodBytz: The power of good demos What they did: Robotics startup GoodBytz set up a booth where its robots prepared kaiserschmarrn (a traditional German dessert) all day long. Why it worked: Nothing beats seeing a product in action. While other booths had brochures and demos, GoodBytz’s robots were actually cooking. The smell, the movement and the end result stirred together an experience that people will remember and talk about. The lesson: If you have a physical product, show it in action. The old writing adage generalizes well: Show, don’t tell.  Let people see, hear and touch the product. WeRoad: The bathroom hack What they did: Posted “Missing Investor” flyers in bathroom stalls with QR codes pointing to their website. Why it worked: Pure genius. Every startup at the event was looking for investors, but the “Missing Investor” headline, while a bit on the nose, proved irresistible. Plus, bathroom stalls are one of the few places where people have 30 seconds to actually read something. The lesson: Think about where your target audience’s attention will remain undivided. Sometimes, the most effective marketing leverages the most unexpected places. Emqopter: Visual impact matters What they did: Designed a bright orange booth that displayed their drone prominently. Why it worked: In a sea of grey, white, beige and brown, Emqopter’s bright orange booth was impossible to overlook. The drone was real, too, and proved a real conversation starter. The lesson: Your booth is competing with hundreds of others. Make it visually distinctive and ensure your product is the hero. Quests: Community building using the product What they did: Created a busy, branded booth with accessories (toy car, traffic cones, a bulletin board) and used their anti-loneliness app to build communities among founders at the event. Why it worked: Quests used their product to solve a real problem right at the event, and the busy booth design generated energy and curiosity. The lesson: Use your product to solve a problem at the event — if it’s possible, of course. Demonstrate your value in real time. Dyno: Event-themed marketing What they did: Distributed branded electrolyte packs with the tagline “Your hangover ends. Your pension lasts – with Dyno.” Why it worked: Dyno aligned its messaging perfectly with the Oktoberfest theme. Every attendee was thinking about beer and hangovers, so Dyno’s goodies were quite relevant. The tagline was clever, memorable, and directly addressed a pain point most people at the event might have to deal with later. The lesson: Tailor your marketing to the event’s theme and culture. The more you tie your messaging and product to the context, the more memorable you become. So, what did I learn? Event marketing is about more than just showing up and setting up a booth; you have to understand your audience and create experiences that people will remember. Here’s what really struck me: most startups and even big companies don’t know how to leverage events properly. They book the booth, show up and hope for the best; maybe they bring some branded pens and a pop-up banner. Then they’ll go back home and wonder why they spent €5,000 in exchange for 50 business cards that never convert. The startups that stood out at Bits and Pretzels understand something fundamental: event ROI isn’t about booth size or location; it’s about strategy, creativity and planning. None of the startups above improvised on-site, or planned something the night before the event in their hotel rooms. They laid everything out 4-6 weeks before the event. A solid pre-event strategy is what separates successful event marketing from expensive booth rental.  But what matters most for early-stage startups is that you don’t need a massive budget to stand out. WeRoad’s bathroom stall hack probably cost €50 to print the flyers. A standard booth package at Bits and Pretzels would go for €3,000 to €5,500. The ROI difference is staggering when you compare the cost per meaningful conversation. That’s the difference between simply spending money and investing smartly. Building Sesamers has taught me that helping startups find the right events is only half the equation. The other half is helping them understand how to maximize ROI once they’re there. Good props aren’t a marketing expense; they’re opportunities to meet customers, investors and partners, and strike up engaging conversations.

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