Sesame Summit 2026 – application open

If you can dream it, you can Taste it

Before we begin, please note that this article is not about UberEats, DoorDash, Instacart, Deliveroo, Lieferando, Wolt or any other food delivery company.

In previous articles from this Internet of Senses (IOS) series, we covered Smell and Touch; this week I’d like to give you a Taste of how the IOS will soon disrupt the way we experience Flavors.

Back in March 2017, during the Conference on Tangible, Embedded and Embodied Interaction in Japan, a group of researchers presented how sensors and electrodes could digitally transmit the basic color and sourness of a glass of lemonade to a tumbler of water, making it look and taste like a different drink.

“People are always posting pictures of drinks on social media – what if you could upload the taste as well? That’s the ultimate goal,” said  Nimesha Ranasinghe at the National University of Singapore.

Several months later, the first Vocktail prototype was presented by scientists from Japan’s Keio University and the National University of Singapore’s Connective Ubiquitous Technology for Embodiments (CUTE), enabling anyone to taste beverages just with three micro air-pumps connected to three scent cartridges and a device that was coupled with a mobile app via Bluetooth – all without physically mixing beverages and ingredients. With the Vocktail, users can already create customized virtual flavors by remotely configuring the taste, smell, and color stimuli. Sending these combinations remotely is a very easy use-case.

If you’re interested in exploring this topic further, you could start by picking up Adrian David Cheok’s book, Virtual Taste and Smell Technologies for Multisensory Internet and Virtual Reality. While you’re waiting for his book to arrive, you can check out some of Adrian David Cheok’s YouTube videos where he presents the so-called “Digital Lollypop” which is basically a chip that can electrically and thermally stimulate the tongue to produce basic flavors; including bitter, sour, salty, sweet.

In the meantime, additional ‘lickable taste gadgets’ continue hitting the market, with some even promising to recreate any flavor without needing to even eat actual food. The most famous, created by, Hōmei Miyashita, works with the help of LED lighting and uses ion electrophoresis in five electrolyte gels, making this device able to trigger the five different tastes on the human tongue, which includes acidic, bitter, sweet, salty and umami.

While we could go on and on, here are just two additional use cases that promise to bring us one click away from any dream flavor.

Have you ever imagined 3D printing your next dinner? There are already some interesting proofs of concepts, for example, Cocuus a Spanish startup already showcased the printing of cultivated meat and fish by 3D printing ‘real’ vegan ribeye steak and salmon sashimi.

Another example comes from an Israeli food tech company called MeaTech that just filed a provisional patent application this month in the United States Patent Office (USPTO) for a novel bioprinting method that it believes has the potential to provide “exceptional control” of multi-layered bioink printing.

It’s indeed a growing, scalable opportunity since its less intrusive; especially for those who don’t want to use chips or sensors.

And finally, my favorite use case is of course the most futuristic one, brain computer interfaces.

Imagine receiving and streaming tastes directly to your brain?  If you’re curious, I recommend reading the report from The Royal Society called iHuman perspective: Neural interfaces – especially the part about “neural postcards,” where people could let others visually experience their trip or even “taste” the food they are eating, all by sharing their own brain’s neural activity.

A lot to digest isn’t it?

Before we wrap this up, and since we are all about events here at Selected, you should check out LAVAL VIRTUAL EUROPE, Europe’s first VR/AR exhibition – including 300 exhibitors, 9,000 m² of exhibition space, 150 speakers and 4 conference tracks; July 7th-9th, 2021.

And save the date for the ENTERPRISE WEARABLE TECHNOLOGY SUMMIT – happening every Wednesday from October 6th-27th, 2021.

Looking for something interesting to read during your upcoming summer holiday break?

I recommend picking up a copy of Ready Player Two by Ernest Cline and definitely taking some time to enjoy a full-senses summer break (with some digital detox if possible…)

Looking forward to reconnecting again once everyone is back in the fall!

Cover photo by Eduardo Cano Photo Co. on Unsplash

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Fundraising 4 hours ago

London-based AI laboratory Ineffable Intelligence has emerged from stealth with a $1.1 billion seed round at a $5.1 billion post-money valuation, the company confirmed on 27 April 2026. The financing is the largest seed round ever raised by a European company and one of the largest first-money-in rounds in the global history of artificial intelligence. The round was co-led by Sequoia Capital and Lightspeed Venture Partners. Participating investors included Nvidia, DST Global, Index Ventures, Google, and the UK Sovereign AI Fund, the British government’s recently established vehicle for backing strategic AI capacity on home soil. A bet on a different path to general intelligence Ineffable Intelligence was founded in 2025 by David Silver, the former Vice President of Reinforcement Learning at Google DeepMind and the principal architect of AlphaGo, AlphaZero and AlphaStar. He is joined by three further DeepMind alumni: Wojciech Czarnecki, Lasse Espeholt and Junhyuk Oh. All four have spent the past decade at the frontier of reinforcement learning research, the discipline behind some of the most consequential demonstrations of machine learning over the past ten years. The company describes its objective as building a “superlearner” — an AI system capable of acquiring knowledge directly from its own experience rather than from human-generated text or imagery. “Our mission is to make first contact with superintelligence,” Silver said in a statement accompanying the launch. “We are creating a superlearner that discovers all knowledge from its own experience, from elementary motor skills through to profound intellectual breakthroughs.” The framing is a deliberate departure from the dominant industry trajectory. Most leading AI laboratories, including OpenAI, Anthropic and Google DeepMind itself, have built large language models trained primarily on the corpus of the internet, then refined that training with human feedback. Ineffable’s wager is that the marginal returns on scaling text-based pretraining are diminishing and that the next leap in capability will come from agents that learn endlessly from the consequences of their own actions, in much the same way AlphaZero learnt the game of Go without studying any human matches. Why $1.1 billion at seed The size of the round is unusual even by the inflated standards of the 2026 AI capital cycle. Two factors appear to explain it. First, frontier reinforcement learning at the scale Ineffable describes is computationally extraordinarily expensive: the company will need to operate vast simulation environments and train very large models against them, an undertaking that consumes capital at a rate closer to physical R&D than to traditional software. Second, the round signals a strategic move by Europe’s investor and policy ecosystems to retain the most ambitious AI researchers on the continent. The presence of the UK Sovereign AI Fund alongside Sequoia, Lightspeed and Nvidia is the clearest expression of that intent. The British government has publicly framed the investment as a bet on breakthrough AI that “can discover new knowledge”, positioning the country as a willing co-investor in domestic frontier laboratories. For Ineffable, the implication is access not only to capital but to compute, regulatory engagement and the still-resilient academic talent base around UCL, Oxford, Cambridge and Imperial. Founder pledge of historic scale Alongside the funding announcement, Silver disclosed that he is committing 100 per cent of any personal proceeds from his Ineffable equity to charity via the Founders Pledge network — described by the organisation as the largest pledge in its history. At the round’s $5.1 billion valuation, that commitment could ultimately exceed several billion dollars if the company succeeds. It is a meaningful gesture in a sector where the reputational stakes around concentrated AI wealth are escalating, and one likely to be referenced in subsequent founder-led commitments. Implications for the European AI landscape Ineffable’s emergence reshapes the European AI map in three concrete ways. It establishes London as the home of the continent’s largest-ever seed-stage company, complicating Paris’s recent narrative of frontier-AI primacy after Mistral’s earlier rounds. It validates a thesis — that reinforcement learning, not transformer scaling, is the next frontier — that has lately been losing capital share to language-model incumbents. And it confirms that the UK government is now willing to act as a balance-sheet co-investor in domestic AI laboratories, a posture much closer to the French model than to the predominantly grant-based regimes elsewhere in Europe. The execution risk is non-trivial. Reinforcement learning at frontier scale has historically required years of careful environment design before producing competitive systems, and Ineffable’s “first contact” framing sets a high bar against which it will be judged. But for now, with a billion dollars on the balance sheet, four of the discipline’s most accomplished researchers in the founding team and a sovereign co-investor at its back, Ineffable Intelligence is the most heavily resourced new entrant in the European AI cycle. Sesamers covers European fundraising rounds across deeptech, fintech and AI. Source: tech.eu.

Fundraising 5 days ago

Belfast's Cloudsmith has raised $72M Series C led by TCV, with Insight Partners participating, to expand its artifact management platform and secure the AI-era software supply chain.

Fundraising 5 days ago

Berlin’s VREY has raised €3.3M seed led by Rubio Impact Ventures to roll out rooftop solar software for Germany’s multi-family buildings.

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